Mergers & Acquisitions Was the Key Strategy Adopted by Industry Players to Achieve Growth in the Expanded Polystyrene Market

The expanded polystyrene market is projected to reach USD 18.97 Billion by 2022, at a CAGR of 5.1% from 2017 to 2022. The market is mainly driven by the growing construction and packaging industry in emerging countries.

Mergers & acquisitions was the key strategy adopted by industry players to achieve growth in the expanded polystyrene market. This strategy accounted for a share of 38.5% of the all the growth strategies adopted by key players in the market between 2013 and 2017. Companies are merging or acquiring competitors in emerging regions, due to the rising demand for expanded polystyrene from these regions. Besides merger & acquisitions, companies are also focusing on investments & expansions by expanding their production capacities and new product launches by increasing their product portfolios to fulfill the growing demand of consumers. These strategies together accounted for a share of 61.5% all the growth strategies adopted by key players in the market between 2013 and 2017.

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Europe was the most active region from 2013 and 2017, in terms of strategic initiatives. Investments & expansions was the most preferred strategy in this region by manufacturers to strengthen their position in the global expanded polystyrene market. Companies, such as Alpek SAB de CV (Mexico), SUNPOR KUNSTSTOFF GmbH (Austria), Synthos S.A. (Poland), The Ravago Group (Belgium), and Total S.A. (France) are the key players in Europe.

expanded polystyrene market

ACH Foam Technologies is another key manufacturer of expanded polystyrene. In September 2015, the company launched wine bottle packaging EPS with better design and tightening system for better protection of bottles. In October 2014, the company established a new plant in Fond du Lac, Wisconsin to produce high quality expanded polystyrene foam to meet the increasing demand for the product in the region.

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